The Park Prints Collection
Three original designs by illustrator Jack Oldfield, exclusive to The Royal Parks Shop
Introducing The Royal Parks Exclusive Park Prints
In early 2024, while strolling through a blooming Hyde Park, Carla—Lead Buyer for The Royal Parks shops—was struck by an idea. Surrounded by cherry blossoms, swans on the Serpentine, and Londoners enjoying spring’s arrival, she imagined a way to bring the parks’ beauty and stories into people’s homes.
From this moment, The Park Prints collection was born—The Royal Parks’ first ever exclusive art series.
Focusing on Hyde Park, Kensington Gardens, and St. James’s Park, Carla set out to capture each park’s unique spirit—not just the familiar flora and fauna, but the rich heritage and iconic landmarks like the Peter Pan statue and St. James’s Park’s resident pelicans. Her vision was to create artwork that would resonate with all—locals, tourists, history lovers, and nature fans alike.
To bring this idea to life, Carla collaborated with artist Jack Oldfield, whose distinctive, nature-inspired work in Cumbria offered the perfect mix of warmth, charm, and character. With Jack’s fresh perspective, each print blends historical reference with vibrant personality, reimagining London's green heartlands in a whole new light.
Available online and in store, this exclusive collection invites you to take home a piece of The Royal Parks.
About Jack Oldfield
Jack Oldfield is a Cumbrian-born designer and illustrator who founded Oldfield Design Co. in the heart of the Lake District. A passionate walker, cyclist, and swimmer, Jack channels his love for the outdoors into artwork that celebrates adventure and encourages people to connect with nature. His creative vision blends originality with practicality, resulting in distinctive designs that reflect his deep appreciation for wild landscapes and active living.
Committed to sustainability and local craftsmanship, Jack works closely with businesses across Cumbria and the UK to produce his range of prints and homewares. Each product is thoughtfully made, combining function with storytelling to promote well-being and a spirit of exploration. Through Oldfield Design Co., Jack aims to inspire others to find joy and meaning in the natural world.
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